Sports Marketing International formed with the collision of sports agents and connectors who realized that no one was really hustling for athlete and brand marketing partnerships.

It’s not particularly hard to land a shoe, drink or playing card deal. After that, it gets much, much harder.

By bringing together the best sports management and marketing minds under 1 brand, SMI can function in the space where few are willing to sweat.

Audiences aren’t interested in an athlete holding a product. They want more. SMI delivers more value across all sports, from middle school education to post-professional play, we are the single-source advocate for our athletes and our brands.